BW Converting to Preview New Baldwin TexChroma™ Spray Dyeing System at ITMA Asia + CITME 2025
Company to highlight legacy Baldwin TexCoat® G4 and debut digital spray dyeing innovation in Singapore
GREEN BAY, Wis. — Oct. 16, 2025 — BW Converting will preview its new Baldwin TexChroma™ digital spray dyeing system at ITMA Asia + CITME 2025 in Singapore, Oct. 28–31, 2025. This transformative solution builds on the company’s success with the Baldwin TexCoat® G4 precision spray finishing system and is designed to help dyehouses achieve major reductions in energy, water, and chemical usage while improving quality and profitability.
“We are excited to introduce Baldwin TexChroma because spray dyeing is the future and many of our customers are already experiencing the benefits,” said Yiannis Vasilonikolos, Global Sales Leader for Textiles, BW Converting. “We have conducted successful trials of TexChroma using pigment, reactive, acid, and disperse dyes on both cotton and synthetic fibers.”
According to production data to date, TexChroma can deliver savings of more than 30% in energy, dyes, and chemicals compared to continuous pad batch dyeing, and up to 50% compared to exhaust reactive dyeing. A unique feature is its ability to mix reactive dyestuffs and alkali fixation chemicals just seconds before spray application, eliminating tailing and listing — common issues that cause uneven dye application and color variation.
The introduction of TexChroma follows the remarkable success of the Baldwin TexCoat G4 precision spray finishing system, which has seen rapid adoption worldwide for its ability to deliver 40–50% energy savings and cut water and chemical usage by half.
“We believe TexChroma will be a game-changer for dyehouses, reducing costly rework and delivering the consistency this market has long been waiting for," explained Rick Stanford, Vice President of Global Business Development for Textiles, BW Converting. "The dyeing process is unforgiving, and we’ve taken a careful, deliberate approach to get it right. The market has been ready for some time, and now, so are we.”
BW Converting will showcase TexChroma alongside its textile finishing solutions in Hall 8, Stand B201 at the Expo. ITMA Asia + CITME 2025 marks the return of the global textile machinery show to Singapore after more than two decades.
Under the banner of our industry-leading Baldwin Technology brand, BW Converting manufactures industrial enhancement technology and consumables for the printing, packaging, textile, film extrusion, EV battery and corrugated industries.
BW Converting designs and manufactures precision machinery for Tissue, Hygiene, Print, Packaging, Mailing, Textiles and other high-performance Industrial applications. We unify our product brands Paper Converting Machine Company (PCMC), Winkler+Dünnebier (W+D), Baldwin Technology Co., Hudson-Sharp, STAX Technologies, and Northern Engraving and Machine under one global organization.